I might be slow in picking up on the latest youtube videos, so I apologize if this is old news for some. Tonight my husband showed my this video in response to hearing me talk about my sustainability class on Thursday.
Similar to our talk on engaging communities, and breaking down barriers/borders (in the case of the first nations band that Judy provided as an example) I can see no better example than this video. Apparently it all started out as a blog for Matt. Whenever he was expecting to be in a city, he posted what time and where he would be. At each location he would dance. You can see the progression of him dancing by himself, but as more and more people became aware, they joined in.
He ended up doing the same dance in 42 different countries with thousands of people eventually dancing alongside him. What a sense of community and openness a clever activity like this has to those involved. It breaks down all language barriers, and engages and motivates people to join in.
The success of his blog and multi-country dancing can likely be attributed to consistency, open invitation, and fun. He kept posting on his blog, he followed through with his posts and made each episode fun (who can't have fun while randomly bursting into dance?!). In researching for the 409 paper I am finding that these three are key to successful communitty engagement. Whether he knows it or not, he's done quite a job at mustering a wide range of involvement.
Though his dancing, in the end was sponsored by a private company it just goes to show how creative methods like this can be so successful in getting people together.
His blog for more information: www.wherethehellismatt.com
Friday, January 23, 2009
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